BUKU MANAJEMEN PEMASARAN SRI MULYANI PROFESSIONAL

BUKU MANAJEMEN PEMASARAN SRI MULYANI PROFESSIONAL

Marketing, together with Gooshi, is on a tour to the provinces to train and certify SMEs in Digital Marketing, with the support of BNSP (National Professional Certification Body). Likewise, during this month of October, LSP Digital Most companies are now catching up to recoup unrealized sales during the 2nd and 3rd quarters, and the last quarter is a race to be won. During a press conference, Minister Sri Mulyani said that IndonesiaвЂ™s economic growth in the 3rd quarter has normalized compared to the 2nd quarter, when the economy was under intense pressure (.id). KOMINFOвЂ™s hope that SMEs will save Indonesia from falling into recession has been dashed when Finance Minister Sri Mulyani recently announced that IndonesiaвЂ™s GDP growth for the 3rd Quarter of 2020 is estimated to be minus 2.9 to minus 0.1%. Some examples would be the Digital Acceleration Grant by the Singaporean government to fintech companies and GermanyвЂ™s grant to small business owners with accompanying recruitment, employment support, etc., for new It is only a short-run solution and a comprehensive program should be put in place.

Some quarters think that this government effort is not enough. Eventually there will be a total of 12 million micro-business recipients all over Indonesia, as reported in Kompas (24 August 2020). As of 17 August 2020, a Rp 2.7 million/micro-business of government assistance was distributed to an estimated of 9.1 million recipients to be used as additional capital. The government is now targeting its assistance to the Ultra micro-businesses. Tokopedia is expected to serve as a marketing вЂњdoorвЂќ for the startups/SMEs, committed to serve as a bridge to bring them to their intended customers. Ismail, said that the Ministry of Cooperatives is working together with Tokopedia (e-commerce platform and an Indonesia Unicorn with a US$ 7 billion valuation as of 2020) in digitilizing SMEs, and hopefully, will become more competitive and be able to survive. In a webinar organized by the Jakarta Post on 15 July 2020, Human Resource, Infrastructure and Information (SPPI) Director General of KOMINFO Mr. One way of doing this is to encourage SMEs to adopt technologies such as the вЂњInternet of Things IoTвЂќ to maximize sales and make production more efficient. The article that follows is largely based on my presentation.ДЄccording to the .id (29 July 2020), KOMINFO (Ministry of Communication and Information Technology) is convinced that startups will have the opportunity to prevent Indonesia from falling into recession. In fact, SMEs contributed a total of Rp 8.573.9 trillion which is 57.8% of the gross domestic product (GDP) in 2018. Through research and interviews, my brief study shows that small-and-mediumsized enterprises (SMEs), under which startups are classified, have a crucial and necessary role in the Indonesian economy. Although many startups born before COVID-19 actually couldnвЂ™t survive the current economic recession, the revitalization of the economy may partly depend on the success of these startups.Дuring the ASEAN-Japan Workshop conducted online by Kyoto Sangyo University of Japan on 26 September 2020 and participated in by ASEAN and Japanese academic researchers, I gave a presentation on вЂњStartups in Indonesia: Overview, Direction, & Risk Management StrategyвЂќ. Some of these businesses are classified as startups. Online ventures seem to be thriving and new products have appeared in the market to meet the needs of the present situation. To be able to cope with the declining productivity due to the large-scale social distancing imposed by the Indonesian government in various cities since April 2020, enterprising Indonesians have taken over and filled the gap left by traditional businesses.

Buku manajemen pemasaran sri mulyani